The challenge was to create a logo that embodies this balance—a modern design with a vibe that feels easy, approachable, and cool. It needed to reflect the restaurant’s identity: not overly fancy, but a place where people come expecting quality and great moments. The final logo captures that effortless charm, blending contemporary aesthetics with a relaxed, welcoming feel that aligns with Dumpo’s character as a standout destination in the local food scene.

DUMPO